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Buckeye First In Advertising, Third In In-Depth Reporting, Design, Community Service



The Archbold Buckeye won the advertising class and placed third in the in-depth reporting, design, and community service classes at the annual Osman C. Hooper Newspaper Show, Thursday, Feb. 9, in Columbus.

The Hooper Show is part of the annual Ohio Newspaper Association convention, which celebrated its 79th year, Feb. 8-9.

Joseph Biden, U.S. vice president, was one of the speakers on Thursday.

The Buckeye competed in Division D for newspapers with a circulation of 950 to 3,199. Seventy Ohio weekly newspapers were divided into four circulation divisions.

Advertising

The advertising class was judged by the Fahlgren Mortine advertising agency, Columbus.

Advertising entries were judged on the overall design and content of paid advertising.

The Buckeye entry included advertisements for Archbold Equipment Co., Stykemain Buick•GMC, Rich Ford-Lincoln-Mercury, Archbold Medical Center, and The Scrapbook Korner.

The judges pointed out the Archbold Equipment ad for the first-place award, saying it had “simple structure.”

In-Depth Reporting

The in-depth reporting class was judged by Michael Sweeney and Bill Reader, professors in the E.W. Scripps School of Journalism, Ohio University.

In-depth reporting entries were judged on the depth of reporting on a single issue or series of related issues, which may include investigative reporting, enterprise reporting, or an analysis of a subject or issue.

The Buckeye received third place for its coverage of the financial crisis at Archbold Elevator by David Pugh, news editor.

The judges said, “For a farming community, a disruption in service at a major grain elevator can have dire consequences for farmers and farm-related business, and David Pugh’s exhaustive coverage of the license suspension of Archbold Elevator illustrates that complex relationship, always with an emphasis on how farmers affected by the closure could apply for and recoup losses via a multi-million dollar state fund created just for that purpose.

“The issue is highly technical, but Pugh explains the process in clear language, and also provides statewide data and historical information about the effects of grain-elevator bankruptcy on farmers and their communities.”

Design

The design class was judged by the Fahlgren Mortine advertising agency, Columbus.

The class is judged on the overall look of the newspaper with emphasis on placement and organization of headlines, photos, stories, art, and ads.

Judges also considered frequency, quality, and appropriate uses of color, original art, and original graphics.

In presenting the Buckeye with third place, the judges said the paper is “easy to read. Nice masthead.”

Community Service

The community service class was judged by David Martens, owner/manager, David B. Martens & Associates LLC, Anacortes, Wash.

In this class there are no divisions by circulation.

A community service entry shows how the newspaper assessed a community need or cooperated in a community or charity-based project.

A written statement describing the community need and how results of the newspaper project addressed that need was required, along with supporting documentation from the newspaper.

Martens said of the Buckeye’s third-place entry, “Reporter David Pugh’s enterprise reporting on victims of violent crime and the need for a victim’s advocate helped secure funding to continue this vital support service.

“The Fulton County Family Justice Center was in danger of closing, but the newspaper reports brought forth local donors to keep the doors open.”

Other Area Newspapers

The Fulton County Expositor, Wauseon, placed second in news coverage and third in best local feature, for a feature by David Coehrs.

The Expositor competed in Division C, for newspapers with circulation from 3,200 to 5,499.



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